Analytics - Lifetime Value
What this report reveals:
This report reveals the value and frequency of your repeat customers.
How to read this report:
Select the sales channel(s) and date range to generate the report. From there, you'll be able to identify what percentage of your customers are repeat buyers, the median value of their orders, and how many purchases they've made over time.
What actions to take after analyzing this report:
Since you'll be able to identify which sales channels have the most repeat customers, and which sales channels have the least, you'll know where to focus your email marketing and promotional campaigns to create more repeat customers.
How to access and export this report:
Navigate to Analytics > Customers > Lifetime Value.
To export this report, click the menu icon in the top right corner of the report and select an option to download the report as a PNG, JPEG, PDF, or SVG vector image.
